SYS-CON Events announced today that Objectivity, Inc., a provider of distributed, real-time data platforms, was named "Silver Sponsor" of SYS-CON's 4th International Cloud Computing Conference & Expo, which will take place November 2 - 4, 2009 at the Santa Clara Convention Center in Santa Clara, Calif.

Objectivity provides distributed, real-time data platforms for hundreds of organizations seeking to solve complex distributed computing challenges. The company's flagship product, Objectivity/DB, has a fully scalable, distributed processing architecture that is an ideal fit for helping customers transform their datacenters, enable cloud computing paradigms, and radically reduce IT costs one application or volume store at a time.

Objectivity/DB was the first database company to achieve all six levels of the IBM grid compliant application model, a predecessor to cloud computing that provided distributed service and storage resources across the Internet on demand.

The Cloud Computing Expo is expected to attract more than1,500 developers, engineers, architects, IT managers, and hardware and software professionals of every stripe. The solutions presented at the conference will help customers and partners change how they organize, architect, engineer and manage their IT supply chains.

4th International Cloud Computing Conference & Expo
At the 4th International Cloud Computing Conference & Expo, November 2-4, 2009, being held in the Santa Clara Convention Center, Santa Clara, CA, more than 1,500 delegates will find out how cloud computing is transforming the way that enterprises everywhere build and deploy applications. Now held three times a year - in New York, Prague, and Santa Clara - the Cloud Computing Conference & Expo series is the fastest-growing Enterprise IT event, devoted to every aspect of delivering massively scalable enterprise IT as a service. The event is co-located with the 7th International Virtualization Conference & Expo.

More Than 100 Cloud Sessions by a Rock Star Faculty
4th International Cloud Computing Conference & Expo in November will offer 100+ technical breakout sessions, 120 speakers from 80+ leading companies, three top major industry keynotes, two Power Panels, SYS-CON.TV interviews with industry luminaries, product launches and other special events plus a 2-Day Expo Floor - there's no event with a technical program as wide and deep. If you're already a Cloud player - or would like to be - this is the one event to attend this year.

"Bringing the Economics of the Web to Enterprise IT Through Cloud Computing" is the conference theme and our organizing principle is that through our intensive three-day schedule of keynotes, and general and breakout sessions, attending delegates will be assured of leaving the Conference with abundant resources, ideas and examples they can apply immediately to leveraging the Cloud, helping them to maximize performance, minimize cost and improve the scale of their endeavors.

Introducing "SOA in the Cloud" and "RIAs in the Cloud"
4th International Cloud Computing Conference & Expo in November will introduce two new and dedicated tracks - "SOA in the Cloud" and "RIAs in the Cloud" - which will examine how service oriented architecture, AJAX, rich internet applications, enterprise mashups, social media and Web 2.0 find their new place in the Cloud.

Now is the time to take the Cloud seriously. And the Santa Clara Convention Center, at the 4th Cloud Computing Expo (Nov 2-4), is the perfect place to do it!