In response to Intel's ViiV digital home platform, AMD unveiled a chip called AMD Live, saying that it plans a full-featured Athlon 64 X2 dual-core-based consumer multimedia desktop PC and AMD dual-core mobile-based notebook PCs to be delivered mid-year using Microsoft's Windows XP Media Center Edition 2005 and later its Vista operating system.

With a Live-branded desktop or notebook PC, consumers are supposed to be able to extend their PCs to stream music through their entertainment center, view and share photos on the TV, burn recorded TV shows, videos, music and pictures to a DVD or CD, or transfer this same content to a notebook, MP3, portable media player or PDA.

In conjunction with the announcement, AMD launched a new LIVE web site in collaboration with Microsoft featuring artists and producers who are supposed to have experienced creative breakthroughs using AMD64 technology and XP Professional.

AMD also teamed up with STMicroelectronics on a set-top box reference design that turns PCs and notebooks into TVs.

AMD also added to its Turion 64 mobile line with the introduction of the $525 Turion 64 mobile technology ML-44 available first in the XP Media Center Edition 2005-based HP Pavilion dv8000 Media Center Notebook PC and intended for movies, photos and music with dual hard drives.

(This is an edited version of an article that appeared originally at www.clientservernews.com)