From the Wires
More Rewards in Malaysia: VOILA Hotel Rewards Announces Addition of Five-Star Sutera Harbour Resort
By: PR Newswire
Nov. 12, 2012 07:15 PM
NEWPORT BEACH, Calif., Nov. 12, 2012 /PRNewswire/ -- VOILA Hotel Rewards (www.voilahotels.com) announces the expansion of its worldwide network in Malaysia with the Sutera Harbour Resort (www.suteraharbour.com). Situated on the coastline of Kota Kinabalu in Sabah, the resort is comprised of two five-star hotels and eco-lodges offering views of the South China Sea and tropical islands of the Tunku Abdul Rahman Marine Park.
"We are excited for our property to join VOILA Hotel Rewards as its first five-star upscale resort in Malaysia," said Nicolas Reschke, Group Director of Sales & Marketing, Sutera Harbour Resort. "VOILA is well known for its high level of program support and a straightforward, pay-for-performance model which is certain to generate a positive ROI for our properties. Our resort will offer an enchanting experience with a plethora of options and things to do for travellers to the region once known as British North Borneo."
The 384-acre Sutera Harbour Resort provides a spectacular array of activities including a 27-hole championship golf course, marina, 12-lane bowling alley, mini cinema, karaoke lounges, spa, snooker rooms, tennis courts, swimming pools, kids' activities, and badminton and squash courts. The perfect venue for meetings, the resort also offers 16 restaurants and bars, two grand ballrooms, 22 meeting rooms and a 100-seat auditorium.
VOILA (www.voilahotels.com) is the world's number one loyalty program for four-and five-star independent hotels and luxury brands. The addition of Sutera Harbour Resort continues the program's strong pattern of growth around the world.
"The location of this resort is what really sets it apart. Situated on a picturesque waterfront and near the heart of the city, the Sutera Harbour Resort supports our strategy of partnering with premier locations in key markets," said Peter Gorla, VOILA Hotel Rewards vice president and chief marketing officer. "This property is already highly regarded in the full service category, and we anticipate it will grow even stronger boosted by the additional exposure and turnkey loyalty program capabilities VOILA Hotel Rewards provides."
Learn more about partnering with VOILA by visiting visit www.voilahotels.com.
About Sutera Harbour Resort
Sutera Harbour Resort comprises The Pacific Sutera Hotel, The Magellan Sutera Resort and the Sutera Harbour Marina, Golf & Country Club.
Strategically located in the heart of Kota Kinabalu, Sutera Harbour Resort's 384-acre property encompasses two 5-star hotels, an international spa, and an award-winning golf and marina club. Designed as a world class retreat offering harmonious living within nature's paradise, Sutera Harbour Resort is only five minutes away from Kota Kinabalu city centre and 10 minutes from the Kota Kinabalu International Airport. While here, take a ride on Sutera Harbour's North Borneo Railway's vintage steam train and the North Borneo Yachting's luxury vessel, Puteri Sutera. And, don't forget to soak in nature at its eco-resorts the Sutera Sanctuary Lodges.
Sutera Harbour serves as your avenue for leisure, entertainment and corporate business needs. It offers the ultimate lifestyle destination of Sabah, which is in East Malaysia on the island of Borneo, the third largest island in the world.
Marketing Communications Department
About VOILA Hotel Rewards
VOILA (www.voilahotels.com) is the world's number one loyalty program that unites a network of more than 250 four-and five-star independent hotels and luxury brands. The program first launched in 2008 and has developed a reputation among travelers who like to stay in original, up-market independent properties for its compelling promotions, ease of use and simple, quick redemption process.
VOILA's co-branded, fully customized guest loyalty programs support travelers who frequent Starling Hotels, Rosedale Hotel Group, Hoteis Othon, Deville Hotels, St Giles New York, Swissbel Hotels and Resorts, Kayumanis, Nevsky Hotel Grand, Great Hotels Organisation, St. Regis Hotel, Husa Hotels, Amari hotels & resorts, the Lexington Collection of Hotels, Inns and Suites and K+K Hotels Group.
VOILA's points-based frequency guest program provides recognition benefits and room redemption opportunities at participating network hotels. But unlike big chain programs, VOILA enables independent hotel groups to stay independent and maintain their unique qualities.
VOILA provides hotel- or group-branded solutions for our partner hotels, with VOILA acting as the supporting brand (similar to Star Alliance or OneWorld for FFP's). This allows members to earn and redeem points across a wide variety of hotels and redemption partners in the VOILA global network.
From the consumer's perspective, this means members can enjoy the rich experiences and extraordinary qualities independent hotels offer while earning points and receiving benefits typically tied to big chain loyalty programs. For more information, please visit:
For Additional Information:
SOURCE VOILA Hotel Rewards
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