From the Wires
UBM Channel Highlights Best Companies To Partner With at COMDEXvirtual
Cisco tops the list in comprehensive annual directory of must-have vendors
By: PR Newswire
Nov. 13, 2012 06:31 PM
FRAMINGHAM, Mass., Nov. 13, 2012 /PRNewswire/ -- Today at COMDEXvirtual, UBM Channel unveiled the highly anticipated "Best Companies to Partner With," a comprehensive directory of the must-have vendors that VARs should choose as partners. The annual ranking, in its second year, provides IT solution providers a much needed roadmap to navigating vendor relationships based on brand, market breadth and depth and profitability. Earlier this year, UBM Channel's CRN editorial team surveyed more than 1,000 solution providers on 213 vendors in 12 technology categories to gauge VAR perceptions of a company's brand, technical prowess, market strength and channel programs.
Of note, Adobe was an upset moving from #22 on the inaugural list to #8 in 2012. Cisco was the big winner, earning the number one spot and moving from its 2011 rank of #5 to #1 for 2012. To view the full list, please visit http://www.COMDEXvirtual.com or follow us on Twitter @COMDEXvirtual for live updates.
"This annual ranking is more important than ever, as customer needs are rapidly changing and solution providers need to alter their business models and constantly evaluate their most trusted vendor relationships. With limited dollars, time and resources, VARs need to decide where to place their bets. As the number one trusted resource for the IT channel today, we are pleased to provide actionable information to help VARs make the most strategic decisions for their business," said Kelley Damore, Editorial Director and SVP, UBM Channel.
Best Companies to Partner With also surveyed solution providers about which technologies were critical in terms of bringing on strategic partners and to the future of their business. Key highlights include:
To learn more about the Best Companies to Partner With, please visit: www.COMDEXvirtual.com.
Visit the Best Companies to Partner With Showcase within COMDEXvirtual to hear exclusive interviews with select winners.
Follow us on Twitter @COMDEXvirtual and use hashtag #comdex to discuss the event!
About UBM Channel
UBM plc (www.ubm.com)
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