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In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
Research and Markets: U.S. Market for the $5.7 Billion Hearing Aids and Audiology Devices & Audiologist Survey 2012 - Executive Summary

Research and Markets ( has announced the addition of the "U.S. Market for Hearing Aids and Audiology Devices & Audiologist Survey 2012(Executive Summary)" report to their offering.

The U.S. market for hearing aids and audiology devices was valued at over $5.7 billion in 2011. This market is expected to reach almost $8 billion by 2018. Growth will br driven by Technological advancements in cochlear implants, bone-anchored hearing-aids and the introduction of wireless Bluetooth® capability.

The market segments covered in detail in this report include:

- Hearing aids

- Bone-anchored hearing aids

- Cochlear implants

- Direct drive implants

- Otoacoustic emission analyzers

- Auditory brainstem response analyzers

- Audiometers

- Tympanometers

- Real ear analyzers

- Otoscopes

- Video otoscopes

- Hearing aid batteries

The market potential is sizable as more than 40% of those diagnosed with hearing loss can be classified as having a moderate or severe impairment. Growth of the hearing device market is largely dependent on technological innovations that are offered by the manufacturers and the increasing number of the 65 and over population.

Within the for hearing aids and audiology devices market, companies such as GN Resound, Oticon, Phonak, Siemens and Starkey lead the market, among many others. This report provides a comprehensive and detailed analysis of market revenues by device type, market forecasts through 2018, unit sales, average selling prices, market drivers and limiters and a detailed competitive analysis, including manufacturer market shares and product portfolios.

This is an executive summary only.

For more information visit

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