From the Wires
Conrad Hotels & Resorts Launches Conrad Concierge, New Level of Personalized Service for Today’s Luxury Traveler
By: Business Wire
Nov. 26, 2012 08:05 AM
Conrad Hotels & Resorts knows today’s luxury traveler has come to expect more than simply great service – they expect offerings customized to meet their needs. Additionally, consumers are using technology more than ever before. A survey released by Conrad shows nearly 75 percent of consumers use a smartphone, tablet or computer when booking elements of their travel. With these insights in mind, Conrad today announces its next leap in intuitive, personalized service to accommodate the luxury traveler: Conrad Concierge. The first service-enabled technology to be completely integrated with hotel management systems across a brand’s portfolio, Conrad Concierge invites travelers to customize their accommodations through a mobile device across the more than 20 Conrad hotels and resorts.
Personal Luxury at Your Fingertips
With Conrad Concierge, guests now have the ability to customize the details of a hotel stay before, during and after each visit from a smartphone or tablet. The innovative mobile technology allows guests at Conrad locations worldwide to experience the smart luxury service that Conrad provides, with every guest’s stay as unique and individualized as they are. Whether choosing from three lines of bath amenities, a preferred pillow from the pillow menu, or pre-ordering dinner through room service, Conrad Concierge delivers on the brand’s promise of the Luxury of Being Yourself.
“Conrad guests represent a new generation of global travelers for whom life, business and pleasure seamlessly interact,” said John Vanderslice, global head of luxury and lifestyle brands at Hilton Worldwide. “Conrad Concierge allows for this interaction by putting the control in the hands of our guests. Whether it’s scheduling a wake-up call while you’re at a business dinner or booking a relaxing spa treatment, this new app offering allows for a seamless and intuitive experience.
Smart Luxury at the Push of a Button
In a national survey of U.S. consumers, Conrad found that 77 percent of travelers value service when selecting a hotel. Moreover, nearly 70 percent of U.S. travelers prefer hotels that can customize their experience to reflect their personal desires and anticipate their needs.
“When it comes to hotels, younger, more affluent travelers don’t necessarily want to interact with the concierge,” said global travel expert and bestselling author, Claire Newell. “Conrad Hotels & Resorts understands the importance of meeting the needs of today’s smart luxury traveler, and Conrad Concierge helps by putting the entire hotel experience in the hands of their guests via the technology they are using most often.”
With a few simple clicks, users can manage a range of services including room service, transportation, local attractions, spa appointments, housekeeping requests, wakeup calls and more. The technology is available in 13 languages and is designed for Apple®1 and AndroidTM2 operating systems, so guests can access this personalized luxury via tablet or smartphone.
Edelman Berland conducted a ten-minute online survey among a U.S. representative sample of n=1,000 Americans ages 18+. The margin of error for this sample is +/- 3.1% at the 95% confidence level. The online survey was fielded between November 12 – November 14, 2012.
About Conrad Hotels & Resorts
CONRAD® HOTELS & RESORTS is Hilton Worldwide’s global luxury brand and the choice for today’s modern, sophisticated traveler. By focusing on the individual, Conrad offers guests genuine and personalized experience and a world of style, service and connection. Each Conrad is a dynamic reflection of its city and culture, as well as a showcase for striking design and distinct surroundings. Across five continents, in the world’s gateway cities and most sought-after resort destinations, Conrad invites each guest to enjoy The Luxury Of Being Yourself®. For information on Conrad, please visit www.conradhotels.com. Conrad Hotels & Resorts is one of Hilton Worldwide’s ten market-leading brands.
About Hilton Worldwide
Hilton Worldwide is a leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 93 years, Hilton Worldwide has offered business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,900 hotels and timeshare properties, with 640,000 rooms in 90 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. Visit www.hiltonworldwide.com for more information and connect with Hilton Worldwide at www.facebook.com/hiltonworldwide, www.twitter.com/hiltonworldwide, www.youtube.com/hiltonworldwide, www.flickr.com/hiltonworldwide and www.linkedin.com/company/hilton-worldwide.
1 Apple is a trademark of Apple, Inc. Please see: https://www.apple.com/legal/trademark/guidelinesfor3rdparties.html
2 Android is a trademark of Google Inc. Please see: http://developer.android.com/legal.html
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