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In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
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Fuse Science, Inc. Announces the Availability of Revolutionary DROP Products PowerFuse™ and ElectroFuse™

MIAMI LAKES, Fla., Nov. 29, 2012 /PRNewswire/ -- Fuse Science, Inc. (OTCQB: DROP), (www.fusescience.com) an innovative company that is developing new, patent-pending technologies poised to redefine how consumers receive energy, medicines, vitamins and minerals, announces today that it will start accepting orders of its newest line of products; PowerFuse™ and ElectroFuse™ starting on Monday, December 3, 2012 on the Company's PoweredbyFuse.com website.  The Company will start shipping the drop products the week of December 10th.  Retail distribution will begin hitting the shelves in January 2013.

"This is a very exciting time for our company even with some of the recent negative publicity surrounding leading energy drinks in the market today", stated Brian Tuffin, Fuse Science CEO.  "We are more confident than ever that our PowerFuse™ product truly is 'The Evolution of Energy™' for the category.  We are a single drop, not a drink. We use natural ingredients and the products do not contain taurine which has been subject to healthy debate regarding its presence in these drinks.  Additionally, our evolution delivers everything you need with zero calories, zero sugar crash - all in a simple, single drop.  ElectroFuse™ will redefine the sports drink category even further as it provides an athlete with an essential boost of electrolytes before they compete, ensuring that they can perform at their natural best."

An active, healthy body requires specific levels of different chemical compounds to function properly.  As far as human health goes, electrolytes aid in numerous body processes including the heart, central nervous system, muscle coordination and function. When you work-out and sweat heavily, you feel fatigued resulting from your body's loss of electrolytes such as sodium and potassium.  These elements need to be replaced to maintain the necessary concentration of electrolytes in your bodily fluids, and why many energy and sports drinks have electrolyte concentrations as ingredients.  

"We believe prevention is everything and taking ElectroFuse™ before you perform is the natural evolution of the sports drink category," added Rubin Hanan, President and COO.  "We describe our proprietary technology in PowerFuse™ as 'The Evolution of Energy™' and look forward to redefining these multi-billion dollar categories."

Both products will be available for purchase at www.PoweredbyFuse.com beginning Monday, December 3, 2012.  The Company will start shipping orders commencing the week of December 10, 2012.  The product's suggested retail price of both PowerFuse™ and ElectroFuse™ is $8.99.  There are three ampules per package which provide for three individual servings. 

Fuse is prioritizing the production of PowerFuse™ and ElectroFuse™ towards the drops retail launch and distribution which begins in January 2013.  Based on early feedback, the Company is anticipating a high demand for the products and as a result, on-line availability could be limited.  Inventory for on-line access will expand as retail placement becomes fulfilled.     

"We are extremely excited about the future of these brands and look forward to begin processing orders and expanding our distribution channels beginning in early December," concluded Tuffin.

If you still don't know what it means to be Powered By Fuse™ then its time. Go to www.poweredbyfuse.com and enter promo code "DROP" to receive $1 off your PowerFuse™ and ElectroFuse™ purchase when purchased together.

About Fuse Science, Inc.

Fuse Science, Inc. (OTCQB: DROP), is an innovative consumer products holding company based in Miami Lakes, Florida.  Fuse Science holds the rights to new, patent-pending technologies poised to redefine how consumers receive energy, medicines, vitamins and minerals.  The company maintains the rights to sublingual and transdermal delivery systems for bioactive agents that can now, for the first time, effectively encapsulate and charge many varying molecules in order to produce complete product formulations which can bypass the gastrointestinal tract and enter the blood stream directly - all in a concentrated "DROP" form that is simply applied under the tongue.  The Fuse Science technology is designed to accelerate conveyance of medicines or nutrients relative to traditional pills and liquids and can enhance how consumers receive these products.  Information about Fuse Science is available online at www.fusescience.com  and www.poweredbyfuse.com  or by calling 305-503-FUSE (3873).

For more information:

To schedule an interview:

Fuse Science, Inc.

Gus DeQuesada

Investor Relations

Michelsen Advertising

Direct: (305) 503-3873, Ext. 2

C-305-733-1410 / 786-488-7138

Email: ir@fusescience.com

prnews@michelsenadvertising.com

Safe Harbor Statement: Certain statements and information included in this release may constitute "forward-looking statements" as defined in the Federal Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the company to be materially different from any future results, performance or achievements expressed or implied in such statements. Additional discussion of factors that could cause actual results to differ materially from management's projections, estimates and expectations is contained in the Company's SEC filings. The Company assumes no obligation to update any forward-looking statements as a result of new information, future events or developments, except as required by federal securities laws.

SOURCE Fuse Science, Inc.

About PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

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