From the Wires
iProspect Named “Best Agency for Performance Marketing” at iMedia Agency Awards 2012
By: Business Wire
Dec. 5, 2012 02:53 PM
iProspect, a leading global digital performance agency, today announced it has been named “Best Agency for Performance Marketing” in the second annual iMedia Agency Awards. The awards recognize the best digital marketing campaigns from the last year and leaders in social media, video, mobile and other strategic areas. The results were determined by nominations and notes submitted by iMedia Connection readers and the iMedia Summit community.
“At iProspect we strongly believe that our success stems from our partnerships with innovative marketing leaders and our talented employees,” said Robert Murray, global chief executive officer, iProspect. “We are honored by this award and what it represents, and most importantly by the support of our clients.”
iMedia acknowledged iProspect for successfully growing some of the world’s most sought after brands, including Neiman Marcus, Cole Haan and Godiva, by producing effective search and performance marketing strategies based on a clear understanding of their client’s businesses. iProspect’s strategy is centered on finding innovative ways to generate awareness, intention and action, while delivering detailed data-driven insight through the length of the customer journey. In 2011, iProspect was recognized as “Best Agency for Search” from iMedia for its extensive knowledge of search engine optimization and search engine marketing.
“As an award-winning, luxury brand that consistently strives for excellence, Mandarin Oriental is delighted that iProspect, our valued partner, has been honored with this prestigious accolade,” said Christoph Oberli, Vice President, eCommerce & Interactive, Mandarin Oriental Hotel Group. “Using the right mix of technology and strategic marketing, they found innovative opportunities to help grow our presence and drive sales - both online and offline. iProspect is focused on ever-emerging online business channels and is constantly delivering results that exceed our expectations.”
iProspect is consistently recognized by leading industry organizations for their innovative campaigns. Most recently, iProspect was awarded with a 2012 MIXX Award, ClickZ Connecting Marketing Awards, Search Engine Strategies Awards, and represents more retailers on Internet Retailer’s Top 500 List for the last four years.
iProspect, part of Aegis Media, is a global digital performance agency helping to grow the world’s most sought-after brands, by targeting audiences that are ready to act and find innovative ways to turn intention into action. Clients include Fortune 500 companies and leaders across multiple industries, including Neiman Marcus, Gilt Groupe, Container Store, Mandarin Oriental Hotel Group, Athena Health, and STA Travel, among others. iProspect has 51 offices globally, in 39 countries. For more information, visit www.iprospect.com or follow them on Twitter @iProspect.
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