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In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
Mayfonk Athletic's New VERT Performance Measuring Device Helps Athletes Track Their Jump Measurements Anywhere

FT. LAUDERDALE, Fla., Dec. 18, 2012 /PRNewswire/ -- Mayfonk, Inc. announced today the VERT, a performance measuring system featuring jump measurement stats.  VERT is a device worn near the waist of an athlete that measures every leap and transmits the data to a smart phone or tablet. You can see all jump measurements immediately on the VERT device and simultaneously on any smart phone or tablet with the downloadable VERT SKILZ app or VERT coach app. Both apps provide social integration allowing athletes (and coaches) to analyze, challenge, compete, compare and share their skills. What was traditionally available with special stationary equipment to determine jump measurement, can now be done anywhere, anytime in real-time.

(Photo: )
(Photo: )

Designed to be small and discreet, the VERT device is worn by an athlete and allows the user to know his or her vertical measurement right on the device via OLED, or wirelessly in real-time from the sideline via a smart phone or tablet. Using Bluetooth 4.0, the athlete's performance results are displayed through the VERT SKILZ app on any smart phone or tablet. With the VERT SKILZ app, athletes (and coaches) can measure progress over time and compare themselves to other athletes -- including friends, competitors or even pros.


Why should athletes have all the fun? Spectators can follow an athlete's performance as it happens on their smart device.  Mayfonk, Inc. is planning on releasing free updates and different modes for all vertical jump sports. VERT 1.0 is for any activity that involves jumping like basketball, volleyball or health & fitness such as jump rope.  Additional modes on the app will be released such as skateboard, BMX and cycle sports, football, track & field, etc.  If you want to know how high or how often you jumped – the VERT device will tell you in an instant.  Skateboarders will know their VERT on a ramp and freestyle BMX athletes will know their VERT on a bunny hop.  Whether the athlete's objective is better fitness or performance, VERT's feedback will have a more accurate measurement that was not previously available.


VERT is a wearable miniature inertial measurement unit (IMU), with a very high precision 3X gyroscope and high precision high rate 3X accelerometer.  VERT unit calculates motion in all direction using a built-in ARM Cortex M3.  The VERT unit has a proprietary algorithm that has over 53 simultaneous calculations to measure vertical height to within 96% accuracy.  VERT is smaller than a matchbox and can be worn or mounted virtually anywhere.  VERT has a built-in OLED display for instant display. VERT also has built-in Bluetooth 4.0, which communicates with proprietary VERT SKILZ app in iOS and Android device. VERT SKILZ app syncs with VERT and displays results in real-time.

The Mayfonk VERT unit is available for preorder on

Mayfonk, Inc. is headquartered in Ft. Lauderdale, FL. The company is focused on creating better experiences for sports that people love.  For more information visit Mayfonk Athletic on Facebook, follow us at or simply click

Press Contact:
Michelle Russo
(954) 357-3665

This press release was issued through eReleases® Press Release Distribution. For more information, visit

SOURCE Mayfonk, Inc.

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