yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Computing
Conference & Expo
November 2-4, 2009 NYC
Register Today and SAVE !..

2008 West
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
Red Hat
The Opening of Virtualization
User Environment Management – The Third Layer of the Desktop
Cloud Computing for Business Agility
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Return on Assests: Bringing Visibility to your SOA Strategy
Managing Hybrid Endpoint Environments
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
How Can AJAX Improve Homeland Security?
Beyond Widgets: What a RIA Platform Should Offer
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
DFS Sits Comfortably on ITV1's This Morning

LONDON, January 14, 2013 /PRNewswire/ --

- Product placement deal sees bespoke furniture on set -

ITV and DFS announced an agreement which will see the iconic sofas on ITV's flagship daytime programme, This Morning, change to a new hand crafted design.

The one-year partnership, developed by Mediacom Beyond Advertising, will see the bespoke DFS furniture on-air from Wednesday 2nd January 2013 with an introductory strap-line appearing live to announce the placement to viewers.

The product placement will be supported by an off-air licensing agreement which will allow DFS to use the This Morning logo in store and online. The agreement also includes the launch of a dedicated area on with information on the partnership, product ranges and competitions. The partnership will be supported via social media by both parties.

Katherine Marlow, Branded Content Manager, ITV Commercial said: "We are delighted to announce another high profile product placement agreement for This Morning. Once again we have worked extremely closely with our production partners to ensure the seamless integration of a multi-platform campaign alongside on-air activity whilst still fulfilling a programme's editorial need."

Nick Ashworth, Media Manager at DFS said: "As the leading British retailer and manufacturer of handmade sofas, we are hugely excited to be working with ITV to showcase the design and build quality of our hand crafted sofas in one of their most recognisable daytime programmes. It is a great opportunity for DFS to look at building a partnership beyond spot advertising, in order to engage and interact with a very loyal audience."

Chris Fuller, head of broadcast sponsorship for MediaCom Beyond Advertising, said: "The DFS and This Morning partnership really puts product placement at the heart of a much bigger integrated solution that also includes experiential; licensing; and branded content. All parties involved have taken a really considered and collaborative approach as to how we can deliver a highly engaging and cohesive campaign across 2013."

About PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

SOA World Latest Stories
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of, and Fred Yatzeck, principal archite...
Between the compelling mockups and specs produced by analysts, and resulting applications built by developers, there exists a gulf where projects fail, costs spiral, and applications disappoint. Methodologies like Agile attempt to address this with intensified communication, with parti...
Overgrown applications have given way to modular applications, driven by the need to break larger problems into smaller problems. Similarly large monolithic development processes have been forced to be broken into smaller agile development cycles. Looking at trends in software developm...
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema c...
JFrog has announced a powerful technology for managing software packages from development into production. JFrog Artifactory 4 represents disruptive innovation in its groundbreaking ability to help development and DevOps teams deliver increasingly complex solutions on ever-shorter dead...
IT data is typically silo'd by the various tools in place. Unifying all the log, metric and event data in one analytics platform stops finger pointing and provides the end-to-end correlation. Logs, metrics and custom event data can be joined to tell the holistic story of your software ...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)!

Advertise on this site! Contact advertising(at)! 201 802-3021

SYS-CON Featured Whitepapers