From the Wires
Bank of the West signs on as presenting sponsor of Rahlves' Banzai Tour
World champion skier Daron Rahlves is a local favorite and international highlight for one of Tahoe's most exciting downhill competitions
By: PR Newswire
Jan. 14, 2013 11:00 AM
RENO, Nev., Jan. 14, 2013 /PRNewswire/ -- Bank of the West announced today that it has signed on as the presenting sponsor of Rahlves' Banzai Tour, a downhill ski and snowboard event created by Daron Rahlves, the most decorated American downhill and Super G skier in U.S. history. The tour spans four weekends from February 2 – March 10 at four of Tahoe's premier resorts.
"We're pleased to be a part of an exciting local event that draws professional and amateur skiers and snowboarders and fans from around the country to the Tahoe-Reno area," said Kevin LeVezu, regional business banking manager at Bank of the West. "Not only is Daron Rahlves an incredible athlete and inspiration to those in the sport, he's also a member of our tight-knit community. We're proud to support local businesses and entrepreneurs who are contributing to the economy and quality of life in the region."
Rahlves' Banzai Tour is a unique race in that athletes compete four at a time, head-to-head on an un-groomed, natural terrain course. Winners from each stop advance to the Sugar Bowl Super Final race to compete against Rahlves. Rahlves, a Truckee resident, is a former World Champion, 12-time World Cup winner, X-Games gold medalist and four-time Olympic skier.
"Spectators and all levels of skiers and snowboarders come out to watch this spirited race and to witness great technical skill and daring on the course," said Daron Rahlves. "We're expecting a great turn out at all the stops. The resorts have been booked out and we're seeing incredible conditions for everyone coming out to enjoy the area. The skiing's amazing right now."
The tour will draw ski and snowboard enthusiasts and spectators during the area's peak ski season. According to published research, about three million people visit Lake Tahoe every year. During the winter months, an estimated 66% of its visitors come from California with visitor spending in the area generating over 60% of earnings and approximately 66% of all employment in the area.
"The significant early season snowfall has been a boost to retailers, restaurants and hotels," said LeVezu. "Local merchants and the resorts are expecting a higher than average visitor turnout. Everyone's looking forward to a very positive 2013 ski season."
About Bank of the West
Founded in 1874, $63 billion-asset Bank of the West (www.bankofthewest.com), member FDIC and equal housing lender, offers a wide range of personal, commercial, wealth management and international banking services. The bank operates more than 700 retail and commercial banking locations in 19 Western and Midwestern states. Bank of the West is a subsidiary of BNP Paribas, which has a presence in 80 countries with nearly 200,000 employees.
SOURCE Bank of the West
SOA World Latest Stories
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
SYS-CON Featured Whitepapers
Most Read This Week