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In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
SYS-CON.TV
360i Marks International Expansion with UK Launch

Digital agency 360i is expanding its international network with the opening of a UK office. This is the sixth base for the 500-person agency and first location outside the USA.

As part of the expansion, 360i’s London office will partner with STEAK, a sister agency under the Dentsu Network, to provide complementary services to their respective clients in the region.

Rob Connolly, Dentsu’s former Chief Development Officer, has been appointed UK Managing Director of 360i. He reports to Oliver Bishop, CEO of STEAK Group, who takes on additional responsibility as CEO of newly-formed 360i Europe.

Enterprise Holdings, which operates the Alamo Rent A Car, Enterprise Rent-A-Car and National Car Rental brands, has been a 360i client for several years. Enterprise Vice President of Marketing Brian Curtin said: “360i is a trusted partner that has helped us grow our online business in North America and more recently in the UK. We look forward to our continued partnership with the agency as it expands.”

“This expansion is a direct result of strong demand from our clients to increase our footprint and breadth of services abroad,” said Bryan Wiener, CEO of 360i and chairman of Dentsu North America, an operating unit comprised of Dentsu agencies including STEAK. “We’re already working with a handful of clients in the UK and having a local presence will immediately bolster our ability to meet their needs.”

About 360i

360i is an award-winning digital marketing agency that drives results for Fortune 500 marketers through insights, ideas and technologies. 360i helps its clients think differently about their online presence and evolve their strategies to take advantage of the new world of marketing communications – one where brands and consumers engage in interactive and multi-directional conversations. Ad Age recently named 360i the "#1 Standout Shop" in its 2012 A-List issue and named it one of the "Best Places to Work" in Marketing & Media for two years running. Current clients include Oreo, Coca-Cola, Bravo and Diageo, among others. For more information, please visit blog.360i.com or follow us on Twitter @360i.

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