yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Computing
Conference & Expo
November 2-4, 2009 NYC
Register Today and SAVE !..

2008 West
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
Red Hat
The Opening of Virtualization
User Environment Management – The Third Layer of the Desktop
Cloud Computing for Business Agility
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Return on Assests: Bringing Visibility to your SOA Strategy
Managing Hybrid Endpoint Environments
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
How Can AJAX Improve Homeland Security?
Beyond Widgets: What a RIA Platform Should Offer
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
TreeHouse Interactive Finishes 2012 with Record Revenue and Customer Growth

TreeHouse Interactive™ (, the technology leader in on demand partner relationship management (PRM) and marketing automation solutions, today announced it closed 2012 with a 34 percent increase in annual revenue and a 30 percent expanded customer base. Adoption of the company's comprehensive software as a service (SaaS)-based partner relationship management and marketing automation solutions continues to accelerate and help garner new big name clients.

Partner Relationship Management and TreeHouse Reseller View PRM

Channel partners now account for more than 60 percent of large vendors' revenue (companies with more than 5,000 employees)—a figure that has steadily increased for more than a decade and will continue next year for vendors of all sizes. 1 Other leading research indicates that the adoption of PRM will go mainstream in two to five years. 2

The channel is one of the core components for driving revenue and achieving greater market penetration in less time, yet management of the channel has historically suffered from inefficiencies. Traditional PRM systems have focused on discrete issues vs. taking a holistic approach. Today’s PRM must enable partners with sales tools, marketing tools, training, business planning and more while, at the same time, provide seamless integration into a company’s CRM and visibility into partner sales, support and marketing efforts. It must allow companies to maximize revenue opportunities across both direct and indirect channels.

TreeHouse Reseller View PRM is the most complete and customizable PRM solution, providing the features organizations require to properly support their partner networks while delivering the scalability and automation required to decrease the costs of maintaining it. Reseller View integrates with all major CRM providers out of the box and helps reduce the costs of managing partner networks by automating key workflows associated with tasks like partner on–boarding and contract management. It also helps provide partners with all the training, tools and information they need to successfully sell, service and support vendor products.

2012 Reseller View Partner Relationship Management Milestones

Marketing Automation and TreeHouse Marketing View

Marketing automation will lead customer relationship management (CRM) application segment growth, reaching a total market value of $4.6 billion, and sales will continue to be the majority of CRM software revenue, reaching $7.9 billion in 20163. B2B marketing automation was believed to have reached $525 million in 2012, a 60 percent growth rate higher than the 50 percent rate of growth achieved in 20114.

Marketing is becoming a more prominent part of every business, with the ability to leverage a proliferation of sales and marketing channels, exploding data and social media content. Yet marketers are challenged to improve efficiencies, reduce costs and prove ROI. Finding ways to effectively collaborate across disciplines such as sales, finance and IT will be key to successful marketing and ultimately, business success.

TreeHouse Marketing View™ has been an innovator in the Marketing Automation space since 1998. The product has introduced industry-leading features in areas such as landing page automation technology, contact management and targeting, social media integration, multi-layered logic for lead nurturing, online retail marketing automation, company and individual behavioral scoring, web analytics integration, ROI reporting and, most recently, content marketing. It provides companies the marketing automation tools that help them move faster, create more effective marketing campaigns and drive the incremental revenue needed for businesses to grow.

2012 Marketing View Marketing Automation Achievements

“I couldn’t be happier with our performance in 2012,” said Erich Flynn, CEO, TreeHouse Interactive. “Most companies decrease their growth rate as they expand, while we are actually accelerating. We are in markets where competitors have taken a lot of venture capital funding. We remain private, yet continue to compete and grow at an impressive rate, all while remaining profitable. This is a testament to the robustness and attractiveness of our offerings, the talent of our people and the trust placed in TreeHouse by our customers. Our continued technology innovation has helped us to address the business requirements of well-known companies such as eBay Inc.'s X.commerce and Magento divisions, and National Instruments this year. Given our existing sales funnels today, I expect even greater growth next year as the demand for high-performing PRM and marketing automation solutions continue to play a key role in business success.”

To learn more about Reseller View partner relationship management, see Reseller View resources. To learn more about Marketing View marketing automation see Marketing View resources.

Tweet This: @treehousei Finishes 2012 with Record Revenue and Customer Growth, and Prepares to Capitalize on Rapidly Growing CRM Market Segments

Follow TreeHouse Interactive on Twitter at:!/treehousei

About TreeHouse Interactive

TreeHouse Interactive delivers on demand partner relationship management (PRM) and marketing automation solutions to companies that want to grow. Reseller View is the most complete PRM in the industry while Marketing View has been innovating marketing automation since 1998. For more information, visit or call 801.576.8428.

Key words: marketing automation, demand generation, lead generation, partner relationship management, partner portal, PRM

TreeHouse Interactive, Reseller View, Marketing View and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

1 Source:

2 Source:

3 Source:

4 Source:

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

SOA World Latest Stories
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Bradley Holt, Devel...
Clearly the way forward is to move to cloud be it bare metal, VMs or containers. One aspect of the current public clouds that is slowing this cloud migration is cloud lock-in. Every cloud vendor is trying to make it very difficult to move out once a customer has chosen their cloud. I...
“All our customers are looking at the cloud ecosystem as an important part of their overall product strategy. Some see it evolve as a multi-cloud / hybrid cloud strategy, while others are embracing all forms of cloud offerings like PaaS, IaaS and SaaS in their solutions,” noted Suhas J...
Docker is hot. However, as Docker container use spreads into more mature production pipelines, there can be issues about control of Docker images to ensure they are production-ready. Is a promotion-based model appropriate to control and track the flow of Docker images from development ...
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide...
This week, the team assembled in NYC for @Cloud Expo 2015 and @ThingsExpo 2015. For the past four years, this has been a must-attend event for MetraTech. We were happy to once again join industry visionaries, colleagues, customers and even competitors to share and explore the ways in w...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)!

Advertise on this site! Contact advertising(at)! 201 802-3021

SYS-CON Featured Whitepapers