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In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
BlogFrog's Jennifer Swartley To Present On Macro Marketing Trends For 2013 During Social Media Week
Swartley will be a panelist during Social Media Week to discuss influencer marketing trends and the impact on businesses and consumers in the year ahead

NEW YORK, Feb. 13, 2013  /PRNewswire/ --


Jennifer Swartley



Swartley builds relationships with channel partners in New York City by creating powerful social influencer extensions to their digital media offerings. Prior to BlogFrog, she was the executive director of digital marketing at Meredith Corporation.


Macro Trends for 2013 - Where do we go from here?

Social media is playing an increasingly large role in the way consumers and businesses interact. Digital, social and mobile interfaces are now shaping personal relationships and business outlooks at a quick and powerful rate. Based on how social media shaped the world in 2012, and her influencer marketing expertise, Swartley will discuss major trends from the previous year and provide a strong understanding of what 2013 will hold regarding marketing and pop culture. Swartley will be joined by Ted Rubin, Collective Bias chief social media officer, Terry Young, Sparks & Honey CEO, Jeremy Goldman, Firebrand Group founder, and Brian Ries, Daily Beast senior social media editor. Together, they will address what digital media will hold for customers and the businesses they serve during this social media week panel event.


Ogilvy Theatre

636 11th Ave at 47th St., 1st Floor

New York, NY


Thurs., Feb. 21, 2013 6:30 p.m. – 9 p.m. EST


#BlogFrog @jenswartley to present 2013 #influencer #marketing trends during #socialmediaweek Feb. 21


To register for the event please follow this link: (

To arrange an interview with Swartley, or to speak with her about her presentation, please contact Christie Denniston at Catapult PR-IR:

Office: 303-581-7760, ext. 13

Mobile: 303-827-5164

Email (

Twitter: @prhightech



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