Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Computing
Conference & Expo
November 2-4, 2009 NYC
Register Today and SAVE !..

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
SYS-CON.TV
The Changing Facets of External Communication
Rate of Adoption of Technology

External communication methodology has evolved vastly in the last century, especially during the last two decades. We have witnessed the evolution in communication methodology with every new step the internet revolution has taken forward. So, we have moved from sending letters to phone calls to mobile communication via SMSes and cellular calls, emails and have finally arrived at the current scenario where communication occurs at various levels through emails, instant messaging, communicating via social networks, voice and video chats etc.

Rate of Adoption of Technology
The rate at which consumers have adapted to the new technology and adopted them hasn’t slackened; in fact, the pace has increased manifold. Switching from computers to laptops to Smartphones was a comparatively quick transition. To a great extent, this may be attributed to the level of awareness and the reducing costs and better affordability among people. The advancement in technology means that more people became aware of the new communication methodologies and adopting these new forms was also relatively faster. So, while it took the radio 38 years to hit a 50 Million customers benchmark, the iPod took a mere four years and Facebook fared better with just one year.

Communication Scale and Demography
The scale of communication has expanded as well. While previously all the communication happened on a one-to-one basis, now many-to-many communication has become a reality, especially via social networking sites such as Facebook, Twitter, YouTube, Skype etc. While previously, these communication avenues were adopted and dominated by the younger generation, now even the older generation is quickly warming up to them.

These websites have gone beyond being an entertainment channel and the working class, especially, utilizes these sites to conduct business communications and studies. So much so, that it is expected that soon emails might also become history. However, that might not happen for many more years to come as the email is still the best way to document business communications and emailing itself is adopting newer avenues in communication methodology and usage. For instance, many contracts are signed virtually via email. In fact, in some companies, new recruits are sending in their acceptance by way of an email confirmation.

Transition from Email to Social Networking
Though the email cannot be made obsolete, its usage is being restricted. Short messages are now relayed via instant messaging services; and instead of emailing their resumes, many candidates are passing on their Linkedin profiles, Online shopping portals are advertizing their offers and promotions on social networking sites, rather than emailing them. While the social networking technology was viewed dubiously by large enterprises previously as they assumed it would affect productivity, they are slowly adopting technologies such as Jive Software, Yammer (now owned by Microsoft) and Salesforce.com with Chatter. All of these have, in fact, improved productivity as relaying the messages happens faster. Even mundane activities such as data sharing, file transfer, and quick meetings are done faster and more efficiently via these services.

B2B Interactions
Within the company, the employee interactions are the highest among the sales, marketing, and tech support teams. Other teams within the company and the companies themselves also have their complex communication requirements. Communication is the foundation for business interactions. To convey the company’s financial health, the finance team prepares a balance sheet. We cannot undermine the importance of improved communication technology for any particular team, department, or industry.

B2C Interactions
For a generation that spends more time on their mobile devices for communication than with each other, the best way to communicate with one's customers and reach out to them is via the various electronic communication forums. Rather than asking their friends and neighbors for opinions, people prefer checking out blogs and opinion polls and compare different options online. There is more trust placed on the opinions of “experts” and “strangers with first-hand experience” on the internet. There is definitely no dearth of information regarding any given topic in the virtual world, and there are many people and companies waiting to share their views with those who are seeking them.

Technological communication is evolving and has not yet peaked. In fact, it can never get redundant or stop evolving if one were to follow the trends. Organizations making the best use of the various communication technologies are reaping the benefits in the form of improved efficiency internally, higher productivity, better internal and external communication, as well as more interaction with customers.

If you would like to learn more about External social collaboration & Indirect channel marketing please download our eBook completely free from - http://www.relayware.com/ebook/

About Walt Robertson
Walt Robertson regularly writes about B2B channel collaboration and how mordern day companies can leverage technology to create high performance sales channels. To learn more please download our eBook "A Definitive Guide to External Social Collaboration and Indirect Channel Marketing" completely free from - http://www.relayware.com/ebook/

SOA World Latest Stories
Most of the time there is a lot of work involved to move to the cloud, and most of that isn't really related to AWS or Azure or Google Cloud. Before we talk about public cloud vendors and DevOps tools, there are usually several technical and non-technical challenges that are connected ...
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced b...
With the rise of DevOps, containers are at the brink of becoming a pervasive technology in Enterprise IT to accelerate application delivery for the business. When it comes to adopting containers in the enterprise, security is the highest adoption barrier. Is your organization ready to ...
"NetApp's vision is how we help organizations manage data - delivering the right data in the right place, in the right time, to the people who need it, and doing it agnostic to what the platform is," explained Josh Atwell, Developer Advocate for NetApp, in this SYS-CON.tv interview at ...
The “Digital Era” is forcing us to engage with new methods to build, operate and maintain applications. This transformation also implies an evolution to more and more intelligent applications to better engage with the customers, while creating significant market differentiators. In bo...
Many organizations adopt DevOps to reduce cycle times and deliver software faster; some take on DevOps to drive higher quality and better end-user experience; others look to DevOps for a clearer line-of-sight to customers to drive better business impacts. In truth, these three foundati...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021


SYS-CON Featured Whitepapers
ADS BY GOOGLE