Industry News Desk
Compuware APM Introduces New Mobile and Web Performance Benchmarks
Provides a comprehensive comparative measurement of online performance in the industry
By: Elizabeth White
Feb. 21, 2014 09:06 AM
Compuware Corporation has announced the new 2014 Compuware APM Benchmarks. The benchmarks are being enhanced and modernized so companies can better measure and compare the performance of their entire digital experience against industry competitors and peers across mobile, web, Last Mile and transactions.
Mobile sites, and increasingly mobile apps, are now major revenue and brand contributors, making a competitive online shopping experience essential for organizations seeking to capture their share of the thriving e-commerce market. With online revenue, loyalty and brand image being dependent on how well critical business applications perform, organizations need to up-level their online performance across all digital touch points.
Based on a rigorous and well-defined set of online transactions and home page measurements, Compuware APM Benchmarks competitively rank sites and provide the ability to analyze the performance best practices used by industry leaders and competitors. This information provides the justification for critical performance investments as to what it takes to become a top mobile and web property.
Compuware APM Benchmarks have been enhanced to model the way today's users are accessing critical business systems based on the following three premises:
The benchmarks have been modified and enhanced across three key areas:
"The mission to provide a great digital experience has quickly transformed from a focus on desktop browsers and websites, to one where visitors have the ability to move between mobile and web channels without noticing a major shift in the user experience," said Steve Tack, Vice President of Product Management for Compuware APM's business unit. "While our comparative performance benchmarks have been a cornerstone for developing and executing a performance optimization strategy, we recognized the need to provide a greater level of performance analysis across the entire digital experience to model the way today's users are accessing critical business applications."
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