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coComment Gives Online Publishers More Control Over Where Sensitive User-Generated Content Is Posted
New Service by coComment Enables Publishers to Maintain Freedom of Speech on Blogs and Comments - With a Safety-Net for Social R
By: PR Newswire
May. 30, 2007 12:00 PM
GENEVA, May 30 /PRNewswire/ -- As communication on the web grows, online publishers are increasingly faced with the dilemma of giving their users complete freedom of speech, while simultaneously maintaining brand integrity on corporate and branded blogs, or meeting legal requirements outside of the U.S. coComment, a leader in online conversation discovery, is offering a new service that enables online publishers to better monitor user-generated content and comments. This service enables online publishers to outsource comments on their blogs or sites to coComment. All comments, including sensitive or potentially brand tarnishing remarks, are hosted by coComment, while the Web publisher maintains the utmost freedom for users. "Many sites today, are forced to deal with negativity resulting from user- submitted content on their sites - and there have recently been some extreme cases, such as Mumsnet in the U.K." stated Matt Colebourne, CEO for coComment. "We want to help companies to bridge the gap between maintaining control over the quality of content and giving users ability to express and interact. We want to enable companies to focus on their core businesses instead of watching over the commentsphere." How does it work? Suppose a user submits a comment criticizing a famous celebrity: By displaying the comment on its site, the company exposes itself to potential damage to relationships or harm to its brand. However, removing comments restricts giving users' freedom of expression. coComment's service provides an integrated solution enabling users to freely comment - yet the comments are displayed only on the coComment site, which is easily accessible in the browser. Implementing this solution for any website is simple and free through coComment. The service is available now at http://www.cocomment.com/. About coComment: Founded in 2006, coComment is the leader in online conversation discovery. The company turns conversations into valuable content by bringing all comments and online communities together, enabling users to monitor track and share information anywhere online. The company is headquartered in Geneva, Switzerland. More information can be found at: http://www.cocomment.com/ coComment
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