Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Computing
Conference & Expo
November 2-4, 2009 NYC
Register Today and SAVE !..

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
SYS-CON.TV
Strong User Experiences | @CloudExpo @Catchpoint #DevOps #APM #WebPerf
To keep up with expectations, companies rely on third-party services to help them optimize their delivery & user experience

Delivering Strong User Experiences in This Increasingly Digital World

This article was originally published as a byline for CMS Wire.

Given the increasing reliance on digital systems to accomplish many everyday tasks, there’s no denying the performance — specifically, speed, and reliability — of these systems is critical to ensuring end users will have a positive experience.

At the forefront are industry giants like Google and Facebook, which are constantly pushing the limits of speed through innovative delivery techniques.

While consumers welcome endeavors like Google’s Accelerated Mobile Pages (AMP) Project and Facebook’s Instant Articles, they also raise the bar for all internet companies.

In this environment, companies that fail to meet users’ tough performance expectations will soon find themselves falling behind the competition — not just in terms of performance, but revenue as well.

According to a recent Harris poll survey my company sponsored, 76 percent of respondents said they avoid shopping at poorly performing sites and apps after just one poor experience.

This negative reaction extends beyond just ecommerce: half of frequent online shoppers are also less likely to visit a retailer’s brick-and-mortar store if they have a negative experience shopping online.

The Double-Edge Sword of Third-Party Services
To keep up with expectations, companies are relying on third-party services such as cloud providers, content delivery networks and tags (such as marketing analytics and social media plug-ins) to help them optimize their delivery and the user experience.

However, these external services are a double-edged sword as they add to the complexity of digital systems. The result: when something outside of one’s direct control breaks, identifying and isolating the problem requires the ability to sift through the many layers of site architecture to get to the root cause.

According to a recent survey from Enterprise Management Associates (EMA), an IT and data management research and consulting firm, 77 percent of IT professionals cite lack of insight into the performance of the cloud and other third-party services as a major obstacle to identifying and troubleshooting root causes of problems

As digital architecture gets more complex, that inability to assess exactly what is happening in those third-party services and systems will only get worse.

The Right Digital Experience Monitoring Strategy
So where does all this leave you? You don’t want to avoid using third-party services, because they can provide a valuable advantage as you scale your business to reach new consumers, as well as add features to your website.

What then is the key to delivering the best possible online customer experience without shooting yourself in the foot?

The most important aspect of a digital experience monitoring strategy is to keep track and verify the performance of every aspect of your digital service delivery, be it your own first-party infrastructure and software, or a third-party service.

This ability to segment first- and third-party elements on the page will be invaluable when it comes to the all-important processes of diagnosing and troubleshooting performance issues. Obtaining that bird’s-eye view into your own performance, as well as that of external third-party services, will not only allow you to solve problems faster, but hold third-parties accountable as far as SLA compliance is concerned.

2016 Black Friday/Cyber Monday Performance
The challenges that third-party services can present  (most notably tags) were apparent during the most recent Black Friday/Cyber Monday long holiday weekend.

Even though the overall performance of e-commerce companies was the best it’s been in years, several major retailers suffered as a direct result of third-party performance degradations.  The reality is that most third-party tags are not designed to handle massive traffic loads.

Williams-Sonoma had ongoing performance issues because of problems with Photorank, a customer photo display service that integrates within a retailer’s website and is designed to help drive conversions. Both the retailer’s desktop and mobile sites had load time spikes around 25 seconds — unacceptably slow.

Elsewhere, Walmart experienced several issues throughout the long weekend, including spotty desktop web performance starting in Phoenix then extending to New York City and Denver as the weekend progressed, all resulting directly from an issue with a Rubicon Project tag.

The desktop sites of Lenovo, QVC and Newegg also experienced issues directly attributable to third-party tags on Cyber Monday, with Lenovo’s webpage load time spiking to more than 18 seconds in the middle of the day.

How to Protect Your Website
If you want to use third-party tags, your first line of defense needs to be a thorough vetting of any third-party service before you put them into place.

You wouldn’t hire a stranger to house sit for you while you’re away, so why would allow just anyone onto your digital properties?

Less is often more when it comes to third-party tags, and you should not only be asking yourself if a particular service is capable of providing the top-notch service you require, but also whether that service is even necessary. This vigilance becomes even more important during peak traffic periods, when the risk of misbehaving third-party tags multiplies.

Monitor Cloud Service Providers, CDNs
In addition to monitoring third-party tags, it is critical to monitor cloud service providers and content delivery networks (CDNs) as well. Clouds can provide instant scalability, while CDNs provide a valuable bridge to help you cut down content delivery latencies, improving the user experience for geographically dispersed users.

But remember, peak periods for you are likely peak periods for these external infrastructures as well, and they must be monitored constantly to ensure that they are performing up to par and protecting your users’ experience, and ultimately your brand.

With ecommerce maturing, there are fewer and fewer excuses for poor performance during both peak and non-peak traffic periods. Certainly, catastrophic failures like a massive power outage are always a possibility. However, even as the internet increases in complexity, most problems are still within your zone of control. Deriving actionable intelligence amidst a sea of growing IT complexity is the key.

The post Delivering Strong User Experiences in This Increasingly Digital World appeared first on Catchpoint's Blog.

About Mehdi Daoudi
Catchpoint radically transforms the way businesses manage, monitor, and test the performance of online applications. Truly understand and improve user experience with clear visibility into complex, distributed online systems.

Founded in 2008 by four DoubleClick / Google executives with a passion for speed, reliability and overall better online experiences, Catchpoint has now become the most innovative provider of web performance testing and monitoring solutions. We are a team with expertise in designing, building, operating, scaling and monitoring highly transactional Internet services used by thousands of companies and impacting the experience of millions of users. Catchpoint is funded by top-tier venture capital firm, Battery Ventures, which has invested in category leaders such as Akamai, Omniture (Adobe Systems), Optimizely, Tealium, BazaarVoice, Marketo and many more.

SOA World Latest Stories
Containers and Kubernetes allow for code portability across on-premise VMs, bare metal, or multiple cloud provider environments. Yet, despite this portability promise, developers may include configuration and application definitions that constrain or even eliminate application portabil...
Most DevOps journeys involve several phases of maturity. Research shows that the inflection point where organizations begin to see maximum value is when they implement tight integration deploying their code to their infrastructure. Success at this level is the last barrier to at-will d...
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus ...
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one l...
In his session at 20th Cloud Expo, Scott Davis, CTO of Embotics, discussed how automation can provide the dynamic management required to cost-effectively deliver microservices and container solutions at scale. He also discussed how flexible automation is the key to effectively bridging...
Modern software design has fundamentally changed how we manage applications, causing many to turn to containers as the new virtual machine for resource management. As container adoption grows beyond stateless applications to stateful workloads, the need for persistent storage is founda...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021


SYS-CON Featured Whitepapers
ADS BY GOOGLE