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Aggregated Data Dilemma | @BigDataExpo #BigData #Analytics #DataScience
Valuable performance and behavioral nuances can be buried in the aggregated data
By: William Schmarzo
Feb. 23, 2017 10:00 AM
Okay, I am weird (tell me something that I don’t know, say most of my friends). For Christmas I wanted a Nike Apple Watch to go with my existing FitBit and Garmin fitness trackers (I look sort of like a cyborg in the photo below…which is always cool).
While I was intrigued by the ability to do all sorts of cool things on the Apple Watch (like take a phone call and talk into my wrist watch like Dick Tracy), the thing that most intrigued me was the ability to buy third-party apps that could yield detailed exercise and health data. I was hoping that this detailed exercise and health data could help me understand what effect particular behaviors or activities (or lack of particular behaviors and activities) were having on my overall health.
Why is this important to me? You can thank articles like “Unexpected Heart Attack Triggers” for my health and exercise anxiety. The article highlighted several things that can trigger a heart attack including:
So there are many items on that above list that could trigger a heart attack, and I enjoy many of the things on that list (like sleeping and eating and the occasional beer). Consequently, I thought I’d put my data science experience to work to monitor my exercise and diet behaviors and predict potential health outcomes.
Personal Fitness Analytics
Table 1: Daily Fitness Tracking Data
I can add more external data to the aggregated fitness data (e.g., days of the week, days when I travel, how much I travel on those travel days) to come up with some simple plots.
For example, Figure 2 shows a visual correlation between the calories that I burn per step and the days that I travel. My assumption is that I burn more calories per step when I am doing something that requires more exertion (like running or climbing steps), so it makes sense that on days when I am traveling, I have less opportunities for highly exertive activities.
Figure 2: How Many Calories I Burn Per Step When Traveling
While this information is “interesting,” unfortunately, data at the aggregated daily level is not actionable. If I had more detailed or granular fitness data, I’d like to chart what happens to my heart rate (and related stress levels):
The problem is that the data provided by my fitness band is aggregated to a level that is not actionable. If I had my fitness data at 5 or 10-minute intervals, then I could more easily spot unusual health outcomes and determine (and eventually predict?) what behaviors (e.g., flying in an airplane, eating large meals, heavy exercise exertion, waking up extremely early) might be causing health concerns.
Power of Granular Data
Figure 3: Performance Nuances Uncovered in Granular Data
As the data gets more granular, the behavioral and performance nuances buried in the data start to surface. Data at the 5 minute and 1 minute intervals in Figure 3 tell you very little. Aggregated data is the anti-data science. Data at the 5-second interval highlights some potential performance concerns. In this example, data at the 5-second interval starts to become actionable.
For example, I might notice too sedentary of a heart rate whenever I sit too long on a cross-country flight or my stress level jumping whenever I get another “flight delayed” message while trying to catch a connecting flight. I might then learn to perform some in-seat exercises and walking around during those long flights, or practicing controlled breathing and some simple yoga when enduring yet another flight delay (SFO airport does have a yoga room, and now I know why).
Preparing for an IoT World of Granular Data
For my fitness focus, I might need to expand my Personal Fitness Analysis to capture and analyze more of this detailed data in (near) real-time so that I can become aware of behaviors that are hurting or improving my health and fitness. Ultimately, my goal is to change my behaviors, but I need to understand (and quantify?) what behaviors lead to desirable health and fitness outcomes (e.g., improved blood pressure, lower weight, less stress).
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