SAN FRANCISCO, CA -- (MARKET WIRE) -- 01/10/08 -- As the global leader in webcasting and rich media marketing solutions, ON24, Inc. (www.ON24.com) is sponsoring an eight-part webcast series based on RainToday.com's informational report -- "The One Piece of Advice You Can't Generate Leads Without." The webcast series features eight business-to-business lead generation experts, who provide insights for implementing and managing effective sales lead generation programs. These experts include Brian Carroll, President of InTouch; Laura Ramos, VP of Marketing Strategy and Technology, Forrester Research; Roy Young, President, MarketingProfs and Mike Schultz, Publisher, RainToday.com.

As sales and marketing professionals prepare their sales lead generation programs for 2008, ON24's "The One Piece of Advice You Can't Generate Leads Without" webcast series will address different aspects of sales lead generation. Featuring eight lead generation experts, the series kicks off on January 16, 2008 with Mike Schultz, Publisher of RainToday.com, a leading online source for service providers.

Continuing until April 2008, the "The One Piece of Advice You Can't Generate Leads Without" webcast series starts at 11:00 am PST / 2:00 pm EST for a one-hour presentation and discussion. Future complimentary webcasts include:

Getting It Done - Executing Your Lead Generation and Marketing Plans

Mike Schultz, Publisher, RainToday.com

January 16, 2008 - Register Now

Trash Talk and Delete Buttons: A Candid Letter From Your Prospective Client

Jill Konrath, Chief Sales Officer and Author of "Selling to Big Companies"

January 30, 2008 - Register Now

Automate Lead Nurturing to Increase Lead Generation Effectiveness

Laura Ramos, VP of Marketing Strategy and Technology, Forrester Research

February 13, 2008

Promising Prospect - Or Dead End? Start by Defining a "Lead"

Roy Young, President, MarketingProfs

February 27, 2008

More is Not Better If You Don't Know How to Nurture

Brian Carroll, CEO, InTouch

March 12, 2008

Tales to Keep Them Talking

Ardath Albee, B2B Marketing Strategist, Marketing Interactions

March 26, 2008

Generating Leads by Finding Buyers in Trouble

Larry Bodine, Founder, Law Marketing Portal

April 9, 2008

If You Can't Measure It, Don't Do It

Suzanne Lowe, President, Expertise Marketing LLC

April 23, 2008

For more information about the webcast series, registration or other ON24 webcasts: http://on24.com/resourcelib_webinars.html.

About ON24, Inc.

ON24, Inc. (www.on24.com) is the global leader of webcasting and rich media marketing solutions. ON24's solutions provide companies a full range of applications and services to meet corporate and marketing initiatives such as lead generation, conferences and events, product launches, continuing professional education, internal communications, and executive announcements.

More than 600 global organizations in publishing, technology, life sciences, government, and financial services rely on ON24, including Business Objects, Cardinal Health, Cisco Systems, CMP Media, Credit Suisse, Department of Education, GE Healthcare, Hewlett-Packard, IBM, Motorola, National Science Foundation, and Samsung. ON24 is headquartered in San Francisco, with offices in Washington, D.C., New York, London and Beijing.

"A World of Webcasting Solutions. One Webcasting Provider"(TM) -- is a trademark of ON24, Inc. "Insight24(TM)" -- your B2B rich media network for information, intelligence and insight -- is a trademark of ON24, Inc.

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