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In many cases, the end of the year gives you time to step back and take stock of the last 12 months. This is when many of us take a hard look at what worked and what did not, complete performance reviews, and formulate plans for the coming year. For me, it is all of those things plus a time when I u...
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The Valencia Group Announces Trader Vic's at L.A. LIVE Opening May 2

LOS ANGELES, CA -- (Marketwire) -- 04/27/09 -- After much anticipation, Trader Vic's at L.A. LIVE will open its doors on May 2. With its classic tiki décor, Polynesian-inspired menu and tropical drinks, Trader Vic's has built a brand worldwide since it was founded 75 years ago. Owned and operated by restaurant management firm The Valencia Group, Trader Vic's at L.A. LIVE is the perfect spot for a festive dinner before or after events at the Staples Center, Nokia Theatre, and the LA Convention Center.

"We are excited to be part of L.A. LIVE and the revitalization of downtown Los Angeles," said John Valencia, Senior Partner of The Valencia Group. "Trader Vic's at L.A. LIVE offers the same great dining experience and celebratory atmosphere that generations of people have loved; with modern updates that we think will delight both new and returning customers."

The Trader Vic's menu reflects the best of many cuisines: from the world-famous Chinese wood-fired ovens, where meat, fish and fowl are slowly roasted to perfection in the true 'roti' tradition -- without ever being exposed to an open flame, to delicious wok dishes, Polynesian and American classics. Special "quick item" menu options are available for people who are in a hurry. Beginning this summer Trader Vic's LA also plans to offer off-site catering and Luaus.

Among Trader Vic's more tantalizing legacies is the original Mai Tai, the bracingly refreshing rum cocktail that Trader Vic's founder Victor Bergeron created at the restaurant in 1944 and introduced to the Hawaiian Islands in the 1950s. Tahitian for "the very best," Mai Tai became the slogan for Trader Vic's entire operation. Other signature drinks include the Big Kahuna and the Scorpion, which is served in communal bowls inspired by the ancient Polynesian tradition. Diners may purchase a limited edition tiki mug, created exclusively for Trader Vic's at L.A. LIVE, as a gift or souvenir.

The décor at Trader Vic's at L.A. LIVE reflects the elements of the traditional tiki bar: beautiful carved wood, tiki masks, tribal décor, lots of plants, and comfortable booths and tables. The glass-enclosed Chinese oven sits centered in the back of the restaurant, so patrons can watch the master chefs at work. Much of the décor was created by a family in Tonga, including the tribal tapa cloth on the walls and the carved wooden doors and wall panel. Some items have come from other Trader Vic's locations, such as the outrigger that hangs from the ceiling in the event room, which came from the Dallas location, and part of the bar, which came from the Chicago location; the other part of the bar came from Osaka, Japan. Photos of founder Vic Bergeron and other Trader Vic's artifacts help to create an ambience that is welcoming and festive.

"The L.A. LIVE sports and entertainment complex is absolutely world class and Trader Vic's Inc. is thrilled to be partnered with John Valencia and the Valencia Group, a Los Angeles-based restaurant management group, to bring Trader Vic's own style of paradise to downtown LA," says David Carter, president and CEO of Trader Vic's Inc. "This opening comes at a very special time as we celebrate our 75th anniversary and we are very excited to share the exotic Trader Vic's experience, world famous cocktails and fabulous food with our friends and fans in the Los Angeles area."

Trader Vic's at L.A. LIVE is located at 800 W. Olympic Blvd., between Francisco Blvd. and Figueroa Street. Reservations can be made directly by calling the restaurant or through www.OpenTable.com. Operating hours are Sunday to Thursday 4 p.m. to midnight, and Friday and Saturday 4 p.m. to 2 a.m. Live entertainment is featured Friday and Saturday, and drink specials are available from 4-6 pm daily during "Tiki Time." Trader Vic's at L.A. LIVE will also be hosting Mai Tai Mondays with a special invitation to people who work in the restaurant industry; and Tiki Central Tuesdays for the faithful tiki fans who belong to that group, and other special evenings. Throughout the rest of the year, the restaurant will host events and offer specials to honor the 75th anniversary of Trader Vic's founding.

About Trader Vic's at L.A. LIVE

Trader Vic's at L.A. LIVE is owned and operated by The Valencia Group, a Los Angeles-based restaurant management group. The restaurant is scheduled to open in May 2009, at L.A. LIVE in Downtown Los Angeles and will serve Trader Vic's signature dishes and tiki drinks. Trader Vic's at L.A. LIVE will feature live entertainment and the classic tiki decor and atmosphere that has helped build the Trader Vic's brand worldwide since its founding in 1934. For people who want to take the tiki experience home with them, Trader Vic's at L.A. LIVE sells branded limited edition mugs. For more information about The Valencia Group or Trader Vic's at L.A. LIVE, contact John Valencia via e-mail at john@tradervicsla.com, visit www.tradervicsla.com or call 213-785-3330.

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